Chennai,Nov5 : Securities Exchange Board of India Chairman C B Bhave today advised stock exchanges to communicate with the investors through local language to attract investors to the stock market.
"Help in growing the equity culture in the area in people's language. Most of our communication tends to be English. We need to get all of this communication done in the local language without which we are losing huge audience", he said at a function here.
He said the stock exchanges' focus should be on investor's education and the spread of financial literacy in the respective region.
"We need to educate our investors and we need to tell them really what the risks are in the business. We should also educate them what risks they are protected against and what risks they take themselves".
"It is very important they get this communication across so that we get an informed investor into the market", he said, inaugurating the strategic partnership between Madras Stock Exchange (MSE) and National Stock Exchange (NSE) to facilitate members of the former to trade on both cash and derivatives segments on NSE's platform.
Bhave also said SEBI would be happy to extend any help to the stock exchanges in their efforts to educate investors.
- Agencies
Nov 05, 2009
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